A proven program measuring the genetic performance potential of individuals or sire groups. Midland Bull Test consistently tops the sales across the United States and boasts a large number of repeat sale buyers who assert the loyalty to proven results year after year. We test approximately 1100 purebred bulls from over 200 consignors representing more than 32 states each year. These bulls are consigned in the fall to a 120 day performance test (Average Daily Gain, Weight Per Day of Age, UltraSound, Feed Efficiency, and Breeding Soundness). The top 80% of the bulls are sold in the “Final Sort” Sale in April.
Midland Bull Test is home to the largest feed efficiency testing program in North America. The greatest opportunity ranchers have is in the ability to maximize profits found in incremental efficiency gains as cattle convert roughage to pounds on the scale. Without measuring for efficiency, one is only guessing. Midland uses the GrowSafe System to simultaneously measure feed efficiency while capturing all other data.
Midland Bull Test consignors reap the benefits of “total performance” bull development. There is no such thing as a gain race here at Midland. We set the bulls up on a level playing field and let the bulls walk the walk. Our facilities and program are designed and built to emphasize the development of calves into sound, functional bulls; ready to go to work.